The Digital Tech Ops Ecosystem strengthens Middle East presence with new Dubai office
2026-06-18
At a glance
Bringing the Digital Tech Ops Ecosystem closer to customers in the Middle East
The Digital Tech Ops Ecosystem (DTOE) continues to expand its global presence with the opening of a new office in Dubai, UAE. Legally established as a Swiss AviationSoftware branch office, the office will serve the broader Ecosystem presence in the region and support our joint market approach across AMOS, AVIATAR and flydocs. This strategic step reflects a long-term commitment to one of the most dynamic aviation markets worldwide. Our new office, located in Dubai, UAE, will further allow us to strengthen our closeness to customers and partners across the region.
With a strong and steadily growing customer base in the Middle East, we are proud to be a recognised market leader in the region. Establishing a local presence enables us to deepen our relationships, provide even more responsive support, and better address regional market requirements.
Positioning for Growth in the Middle East: Dubai as a Key Hub
The Middle East represents one of the most important aviation hubs globally, with a high concentration of airlines, MRO providers, and rapidly expanding fleets. Swiss-AS already supports a large number of customers in the region, including flydubai and Etihad Airways, one of the first AMOS customers in the Middle East.
Opening a local office in Dubai is a natural next step to sustain and grow this success. Dubai, in particular, offers an ideal location as a major global aviation hub with excellent connectivity to key markets and customers across the Middle East, Africa, and South Asia. Its close proximity to India, one of the largest AMOS markets globally, further strengthens Dubai’s role as a strategic base, enabling closer access to customers across both regions.
Beyond reinforcing our core MRO software business, we see significant potential for expansion into additional segments, such as engine maintenance and related services. Dubai has positioned itself as a central hub for engine maintenance, repair, and overhaul, supported by a dense ecosystem of engine expertise, high operational volumes, and ongoing innovation. The new office will serve as a platform to support these initiatives and to further strengthen our role as a trusted partner across the entire MRO value chain. Major engine MRO providers and independent shops operate in Dubai and the surrounding region, creating an environment where engine maintenance is a core part of daily operations.
With this expansion, we reaffirm our confidence in the Middle East aviation market and our commitment to supporting customers with local expertise, strong partnerships, and innovative solutions.
A comprehensive coverage of the digital Tech Ops value stream
AMOS, AVIATAR, and flydocs are the core solutions of the Digital Tech Ops Ecosystem, which was established in early 2023. Each partner provides specialised digital products and services that complement one another while remaining independent companies.
Together, the Digital Tech Ops Ecosystem delivers comprehensive coverage of the digital Tech Ops value stream—an offering that is unique in the aviation industry. Under the umbrella of Lufthansa Technik, the ecosystem partners enable airlines and other customers to digitalise and optimise their technical operations across the entire maintenance lifecycle.
About Swiss AviationSoftware and AMOS
Swiss-AS, part of the Lufthansa Technik Digital Tech Ops Ecosystem, is a leading provider of aviation maintenance management software, which offers an end-to-end integrated, highly intelligent software suite designed to manage the entire spectrum of maintenance activities.
AMOS, in combination with its mobile package, empowers its large and loyal aviation customer base – ranging from pure operators of all sizes, major low-cost, regional and flag carriers, to large airline groups to MRO providers – to digitalize and automate their maintenance processes.
For more information, please contact us via sales@swiss-as.com